Bucklesweet Media

Bucklesweet Media is a full-service, boutique firm and the brainchild of media maven Amanda Sweet, who brings strategic marketing and PR expertise to a client base of artists, musicians, entrepreneurs, and media companies targeting an educated, adult demographic seeking products and services to enhance their lives.

 A full range of services are offered, from full campaign management to à la carte services including digital and lifestyle marketing, event management, and of course media relations. Bucklesweet’s award-winning client roster is growing but managed carefully, so that every project receives the care and attention it needs.

Few businesses can be complacent with traditional, basic, or formulaic approaches to promote their products and services. Bucklesweet Media aims to be forward-thinking and ingenious in its approach to media, which includes press outreach and placements as well as branding, community-building and big picture consulting. Through her 12 years working in music, performing arts and entertainment, Sweet has built an arsenal of contacts and strategies to craft a customized, 360º campaign for each client, adapting and adjusting along the way as the project develops over time. If a project requires outreach beyond the scope of Bucklesweet’s existing strong relationships, new relationships will be formed.

We are committed to the arts. To diversity. To quality brands that have something valuable to offer. And we are dedicated to helping people learn about them. Our messages not only reach the media gatekeepers, but ultimately real people: mothers, grandparents, professionals, consumers.

 Amanda Sweet

Amanda Sweet has been a Marketing and Public Relations specialist for 15 years, with developed expertise in a variety of industries including arts and entertainment, food, and luxury goods. Now working independently as founder and president of Bucklesweet Media, based in Washington D.C., Sweet has held Directorial positions at such prestigious record labels as Telarc and Heads Up, both subsidiaries of Concord Music Group, and Atlantic Records.  She has represented and collaborated with a diverse group of artists across all genres of music including Charlie Hunter, Maria Muldaur, Otis Taylor, Eric Bibb, Pinetop Perkins, Saxophone Summit, and Ann Hampton Callaway. With a unique specialty in classical music, Sweet has also achieved unusually prominent PR exposure for classical guitarist David Russell, mezzo soprano Susan Graham, Maestros Erich Kunzel and Paavo Järvi and the Cincinnati Symphony Orchestra, and Maestros Robert Spano and Donald Runnicles and the Atlanta Symphony Orchestra. Her work has helped bring many of her artists the exposure necessary to win coveted Grammy^® awards, including Gloria Cheng, Robert Spano/Atlanta Symphony Orchestra, Ying Quartet, Sharon Isbin, and current client Turtle Island Quartet (2x), just to name a few.

 A thought-leader and sought-after expert locally in the greater DC area and also nationally within the musical community, Sweet has served on the panel for the DC Commission on the Arts & Humanities and on the board of Pacifica local radio station WPFW 89.3 FM. Sweet is a member of the Americana Music Association, The Blues Foundation, Washington Area Musician Association (WAMA) and is a voting member of NARAS (National Association of Recording Arts and Sciences, home of the GRAMMY^® Awards).